Tuesday, November 23, 2010

CPA web sites that combine professionalism with creativity

It is very hard for a CPA firm to establish a presence on the web.

Indeed it has to present the firm's professionalism, seriousness and knowledge but together with that it has to show its USP (unique selling proposition) and try to differentiate itself from the zillions of other firms available out there. Though job...

Here are a few ones that have managed to accomplish all of this and actually made me smile.

Philip Stein and Associates
http://www.pstein.com

Cassons
http://www.cassons.co.uk

Pay attention to the presentation of the partners under
http://www.cassons.co.uk/about/partners.html

DOAAR (Department of Accounting and Records.com
http://www.doaar.com

Thursday, November 18, 2010

Marketing applications for social networks

Social networks are blossoming and attracting a wide audience of users.
Marketing on these networks is exciting but challenging due to the mass of information and users available.
I believe we will see now more and more applications that are aiming to help us , marketeers, have an easier life marketing products or services on those networks.

I came across 2 applications that have the ambition to do so.

The first one called itweetlive works with Twitter (obviously)

The second one called customer win focuses on Facebook
You can watch a short movie there


Enjoy and please give me your comments

Yahoo launches Yahoo clues

Yahoo recently launched a service called Yahoo Clues

The service aims at giving search information related to a specific keyword.

Try it there

http://clues.yahoo.com/#q1=yahoo%20fantasy%20football&q2=&ts=2

Google has a similar service called Google Trends that has been available for quite a while now.

http://www.google.com/trends